Xavi Garcia-Ruano SEO content vs. branded content: which one does your company need (and when) There is a question that almost no Odoo company asks itself until it has already spent its quarterly budget: Is this content meant to help people find me or to remind them of me? These are two differe... Xavi Garcia-Ruano Jun 23, 2026
Xavi Garcia-Ruano Personal branding on LinkedIn for B2B executives: a strategic guide It's not a problem of presence. It's a problem of strategy. Personal branding on LinkedIn isn't about uploading a new cover photo or writing reflections on Monday mornings. It's a system for building ... Xavi Garcia-Ruano Jun 12, 2026
Xavi Garcia-Ruano How to fix the ‘ghost home page’ in Odoo: an SEO technical guide Google is tracking two versions of your most important page, the homepage, and dividing the authority that should be concentrated on a single URL. We call it the ghost home. And if you have Odoo, you ... Xavi Garcia-Ruano Jun 3, 2026
Xavi Garcia-Ruano Odoo vs Elementor: An honest comparison from an Odoo specialist The question is not which tool is better. It's about what fits your business. Every month we receive inquiries with the same question: "We have Odoo, but the marketing team wants Elementor. What do we... Xavi Garcia-Ruano Jun 2, 2026
Xavi Garcia-Ruano Odoo vs WooCommerce: Which is better for your online store in 2026? If you're comparing Odoo vs WooCommerce for your online store, you're probably not looking for superficial opinions. You're looking for a comparison that understands your business: margins, operating ... Xavi Garcia-Ruano May 20, 2026
Xavi Garcia-Ruano How to migrate from Shopify to Odoo e-commerce: a step-by-step guide This article is not going to sell you a fantasy. I will explain the real process, the critical points where most people fail, and how to do it without losing sales along the way. Why companies migrate... Xavi Garcia-Ruano May 18, 2026
Xavi Garcia-Ruano SEO for AI ¿Tu tráfico orgánico en Odoo está cayendo y no sabes por qué? Puede no sertu contenido ni tu competencia. Hay errores técnicos escondidos en tu configuración de Odoo que Google ve pero tú no. Odoo es ... Xavi Garcia-Ruano Aug 28, 2025
Xavi Garcia-Ruano SEO para IA Durante años, el juego fue claro: si querías vender más en tu ecommerce, debías aparecer en Google. SEO era la clave para atraer tráfico y convertir. Pero en 2025, el tablero cambió radicalmente: la g... Xavi Garcia-Ruano Aug 25, 2025