Services in Spain , Belgium and the Netherlands .
Odoo Specialist Implementers
Team speaks Spanish, English, and French
Team members with direct experience in Odoo SA .
More than 15 years in Digital Marketing .
Most companies publish content just for the sake of publishing .
Content without a strategy is just noise. Many companies publish on social media and their websites without a plan, disconnected from their business objectives and their actual audience. A lot of effort, little result. Content only works when it's part of a strategy: who you're talking to, what you want them to feel, what you want them to do.
SEO content aims to help Google find you. Strategic content aims to ensure your audience remembers you, trusts you, and buys from you. They are complementary, and we work on both.
We connect content with your strategy, your audience, and your goals. We build brand narratives, manage your social media presence, and when we work
With Odoo companies, we leverage your business data to make commercial content truly relevant.
Editorial strategy and plan
We define content guidelines, tone of voice, themes, and an editorial calendar aligned with your business objectives. A clear roadmap of what to publish, when, and why, instead of improvising piece by piece.
Social media management
Creation and scheduling of content for your company's social media channels: LinkedIn, Instagram, Facebook, YouTube. Channel strategy, calendar, content production, and results analysis.
Personal branding and personal brand
Personal branding for founders, executives, and professionals, especially
On LinkedIn, personal content generates more trust and B2B reach than corporate content. Positioning strategy, content guidelines, copywriting, and editorial support.
Commercial content powered by your Odoo ERP
This is our true differentiator. For clients using Odoo, we create personalized marketing and email content by leveraging real data from your ERP: purchase history, customer segments, behavior, and sales cycle stage. The content is tailored to each segment using the data already in your system.
Commercial content powered by your Odoo ERP
Defining your brand story: what you tell, how you tell it, and why it matters to your audience.
Audience. Key messages, narrative value proposition, and consistent application across all
channels.
We are content strategists , not just creators of pieces
There are many agencies that produce content. Few that truly think about the content. The difference lies in the strategy: understanding your audience, defining what you want to achieve with each piece, and measuring its effectiveness. We combine editorial judgment, marketing expertise, and storytelling experience to create content that not only looks good but also motivates your audience to take action.
Our team of consultants works closely with you to identify growth opportunities, optimize processes, and use digitalization as a catalyst for your success.
Strategy before production: we don't publish without a plan that meets your objectives
Real editorial criteria: we know what to say, how, and on which channel
Content for all formats: web, social media, email, marketing materials, personal branding
B2B Focus on LinkedIn: The Channel Where Strategic Content Generates More Business in NL/BE
Commercial content that uses your real business data
An external content agency works blindly: they don't know your customers, what they've bought, or where they are in the customer journey. When we work with your Odoo system, we do. We leverage the data already in your ERP to ensure your marketing content is truly relevant.
- Segmentation based on real data: purchase history, sales cycle stage, customer category, any field in your CRM
- Personalized email content by segment: each customer receives the message relevant to their situation
- Dynamic content: different content blocks for different segments within the same email
- Segments that are always up-to-date: the data comes directly from the CRM and sales, not from an exported and outdated list
This capability applies to commercial and email content, whereOdoo leverages ERP datanatively. Editorial, social media, and brand content thrives on strategy and judgment, not ERP data.
We always tell you what is based on your data and what is based on our strategy.
How we work with your content
Content strategy
We define your audience, your objectives, your tone of voice, and your content guidelines. If we work with your Odoo platform, we also analyze your customer data to identify marketing content opportunities.
Editorial calendar
We plan what gets published, when, and on which channel. A clear calendar that your team and we share, with no improvisation or gaps.
Content production
We create the pieces: texts, publications, social media content, emails, branding materials. Each piece is aligned with the strategy and your identity.
Publication and analysis
We publish, measure results (reach, engagement, conversion), and adjust the strategy based on the actual data. The content evolves with what works.
Frequently asked questions about the content service
SEO content aims to position your website on Google and AI search engines using keywords and technical structure; that's our SEO service for Odoo. Strategic content aims to connect with your audience, build brand awareness, and generate trust: social media, storytelling, personal branding, and commercial content. They are complementary and reinforce each other, but they serve different purposes. Many clients contract both because branded content builds authority, which also helps with SEO.
We create content for websites, LinkedIn, Instagram, Facebook, YouTube, and email. LinkedIn plays a particularly important role in our B2B strategy, especially in the Belgian and Dutch markets, where professional content on LinkedIn is one of the most effective and underutilized lead generation channels.
Yes. Personal branding, especially on LinkedIn, is one of our services. Content from a person generates more trust and reach than corporate content, particularly in B2B. We develop positioning strategies, content guidelines, and copywriting for founders, executives, and professionals who want to build authority in their industry.
For clients using Odoo, we leverage your real business data—purchase history, customer segments, and sales cycle stage—to create personalized marketing and email content. This means each customer receives a message relevant to their situation, using information already in your system. An agency without access to your ERP cannot do this. This capability applies to marketing and email content, not to editorial or social media content, which is driven by strategy.
No. El servicio de estrategia de contenido, redes sociales, personal branding y narrativa de marca funciona independientemente de la plataforma que uses. El uso de datos del ERP para contenido comercial personalizado es un valor añadido para clientes que ya tienen Odoo, pero no es un requisito para trabajar con nosotros.
Ambos. Definimos la estrategia y el plan editorial, y también producimos las piezas: textos, publicaciones, contenido para redes, email y material de marca. Puedes contratar solo la estrategia si tu equipo produce, o el servicio completo de estrategia más producción.
Medimos según el objetivo de cada pieza: alcance y engagement en redes, aperturas y clics en email, tráfico y tiempo en página en web, y conversión cuando el contenido tiene un objetivo comercial. Entregamos informes periódicos con métricas reales y ajustamos la estrategia según lo que funciona, no según métricas de vanidad.
Creamos contenido en español, inglés y francés. Para empresas en Bélgica, donde conviven francés y neerlandés, y para empresas que operan en varios mercados, el contenido multilingüe coherente es parte de nuestra especialidad.
Depende del alcance: número de canales, volumen de piezas, si incluye solo estrategia o también producción, y si incluye personal branding. Trabajamos habitualmente con tarifas mensuales para gestión continua de contenido, o por proyecto para estrategias puntuales. Te damos una propuesta a medida tras una primera conversación sobre tus objetivos.
Sí. Estamos basados en Bruselas y trabajamos con clientes en Bélgica, Países Bajos y España. Nuestro equipo crea contenido en español, inglés y francés, y conoce los matices culturales y de canal de estos mercados, especialmente el peso de LinkedIn en la captación B2B en la región.
We provide solutions
What can we do for you?
Automation
Simplify processes, save valuable time, and maximize productivity while ODOO takes care of the repetitive tasks.
Content
Manage, organize, plan, and create content for your communication channels and social networks.
Design and Creativity
UX/UI, email marketing, custom templates to make your product understood at a glance
Does your content have a strategy behind it, or do you just publish for the sake of publishing?
Tell us your goals in a call. We'll define what content you need, on which channels, and with what strategy to achieve real results.
Let's talk about your business
Looking to improve your Google ranking? Discover our SEO service for Odoo →
Want your content to trigger automations? Check out our automation service with Odoo →
